ABOUT
Hi, I’m Jenny — currently based in New York City.
I’m passionate about bridging brands with the right voices through authentic storytelling and strategic engagement. Working across fashion, lifestyle, and tech, I navigate where culture, creativity, and commerce meet.
A perfectionist at heart, I take pride in meticulous planning, risk management, and executing projects with precision and care. I’m driven by brand localization, consumer engagement, and crafting omni-channel experiences that create real connection.
Outside of work, I’m always exploring new places and seeking fresh inspiration to fuel my creativity.
Happy to connect!
Services
Brand Streategy
My branding strategy consultation focuses on brand localization and meaningful consumer engagement, helping brands adapt authentically across markets. I work across strategic partnerships and media expansion, crafting tailored approaches that elevate visibility. With an emphasis on omni-channel marketing and community building, the goal is to create holistic brand experiences that resonate and grow sustainably.
Public Relations
My public relations approach centers on building authentic media relationships and aligning brand messaging across platforms. Through strategic influencer and creator engagement, I help shape narratives that connect with the right audiences. Every touchpoint is designed to reinforce brand identity while fostering visibility, trust, and long-term relevance.
Project Management
In project management, I offer end-to-end support—from comprehensive planning and risk assessment to seamless execution and cross-functional coordination. I prioritize clear communication among stakeholders and measurable outcomes, ensuring each project stays on track while leaving room for flexibility and iteration. The focus is always on delivering with intention, efficiency, and room for continuous growth.